HTX celebrates its 13th anniversary: a $1 million prize pool and a hunt for the "treasures of the future"
As part of the anniversary promotion, participants will need to complete 13 challenges in the "growth challenge." The mechanics are simple: the more tasks completed, the more valuable the reward. The prize pool includes a research grant of 2000 USDT, a fully paid trip to the TOKEN2049 conference in Singapore (including airfare and accommodation), exclusive limited-edition gifts, as well as daily cash payouts.
Start Without Barriers: Accessible to Everyone
Many fear that such marathons are designed only for "whales" with large volumes. However, HTX has planned scenarios for all categories of users. To ignite the first "treasure of the future," it is enough to post a birthday wish or purchase HTX for 50 USDT. Spot trades of 130 USDT will unlock access to the next level. Individual tasks are tied to specific products — Earn, margin trading, futures, P2P, online deposits, trading bots, and even TradFi. This allows everyone to choose the most comfortable and familiar path without spreading themselves thin across all 13 challenges at once.
From 3 to 13 Treasures: Rewards Grow
The value of the campaign lies not only in the final prize but also in the intermediate stages. The reward system is structured as follows:
- 3 treasures — a basic gift for participation.
- 6 treasures — an expanded set of bonuses.
- 9 treasures — HTX tokens and other random rewards.
- 11 treasures — eligibility for a daily cash payout. The claiming window opens at 08:13 MSK, the quantity is limited, and distribution occurs on a first-come, first-served basis.
- 13 treasures — the main milestone. Participants receive significant payouts in $HTX, and after publishing the campaign banner — a chance to compete for the grand prize.
The grand prize includes a research fund of 2000 USDT, a fully paid trip to TOKEN2049 in Singapore, and a premium limited-edition gift for the exchange's 13th anniversary.
Analysis: Retention Strategy or Marketing Move?
Note: the $1 million prize pool is distributed not only on spot but also on futures, margin trading, and other areas. This is not just generosity but a well-thought-out engagement strategy. HTX encourages users to explore the entire platform ecosystem, not just familiar tools. In a market where competition for liquidity is immense, such campaigns become an effective way to boost activity and audience loyalty.
The promotion will run from 08:13 MSK on August 13 to 08:13 MSK on September 13, 2026. The earlier you start, the more time you will have to complete tasks and unlock higher privilege levels. This challenge is not only about rewards but also about testing your own strategies in different market conditions.
My expert take: such initiatives are an indicator of platform maturity. HTX is not just giving away money but building a long-term connection with the community, turning the anniversary into an opportunity for deep product exploration. For users, this is a rare chance to gain real value from familiar actions.