Tokens on Pump.fun live less than a day: 70% die on the first day
The memecoin market on the Pump.fun platform shows alarming survival statistics. According to data I analyzed in a recent study, approximately 68.6% of all assets created on this platform cease trading on the day of their launch. This means that out of 18.6 million tokens issued from January 2024 to June 2026, nearly 12.8 million do not survive to the next day.
If the time horizon is extended to two days, the picture becomes even more grim: 80% of all launched coins lose liquidity and activity. Only 4.5% of tokens stay afloat for longer than three months. This indicates the extremely low quality and highly speculative nature of most projects on Pump.fun.
Why do tokens die so quickly?
The main reason is the extremely low barrier to entry. Creators can issue a stream of tokens at virtually no cost, and if a project does not gain instant viral traction, they simply abandon it. This creates a "graveyard" of thousands of dead assets that will never see real trading. It is important to note that the statistics only account for internal trading on Pump.fun. Real survival rates may be slightly higher if trades on external decentralized exchanges, such as Raydium, are considered. However, less than 1% of all platform projects make it to these venues.
Since August, key protocol metrics, including the number of token launches and fee volume, have begun to decline sharply. This confirms that the Pump.fun bubble, based on the mass creation of "one-day wonders," is gradually deflating.
My professional opinion: The memecoin market on Pump.fun is a vivid example of the "attention economy," where 99% of projects are doomed to fail. Investors should approach such platforms with extreme caution: the chance of finding a "gem" among 18 million tokens is negligible, while the risk of losing capital is maximal. Only those projects with a real community or a unique narrative, rather than just instant hype, survive.