Jeff Bezos enters the game: a consortium of billionaires is vying for a 30% stake in Liverpool.
Amazon founder Jeff Bezos, whose net worth exceeds $280 billion, is close to closing a landmark deal in the world of sports. This involves acquiring a minority stake in the English football club Liverpool, which could dramatically reshape the balance of power in European football.
According to my information, Fenway Sports Group (FSG), the club's current owner, could announce the deal as early as this week. The stake in question exceeds 30%, with the entire club valued at approximately $6 billion. This is not just a purchase—it is a strategic entry into an asset that has grown 20-fold in value during FSG's 16 years of ownership.
A consortium of heavyweights
The syndicate is led by Amit Bhatia, the son-in-law of steel magnate Lakshmi Mittal. Joining Bezos in the group is Eduardo Saverin, co-founder of Facebook, whose net worth exceeds $32 billion. Interestingly, Saverin had previously attempted to enter English football, but his bid to buy Chelsea in 2022 fell through.
FSG has confirmed the consortium's interest in making strategic investments in a minority stake in the club. This is a logical step: following the departures of coach Jurgen Klopp and winger Mohamed Salah, the club is in a transitional phase, and fresh capital could serve as a catalyst for a new wave of development.
Amazon shares at record highs
In parallel with this news, Amazon shares are trading near all-time highs. On Friday, the stock closed at $274.48, showing a gain of 0.82% for the day. Over the past year, the shares have risen 24.2%, and since the start of January—18.65%. The company's market capitalization exceeded $3 trillion for the first time on August 3, and now stands at approximately $2.96 trillion.
The growth driver has been the Amazon Web Services cloud platform. Analysts are raising price targets, with the most optimistic forecasts reaching $400 per share. Notably, Bezos has completed a planned sale of Amazon shares worth $4 billion—the transaction was scheduled eight months ago and is not speculative in nature.
For crypto investors, this is a signal: major players are diversifying their assets, and brokers have already begun offering trading in tokenized US stocks. Football club finances are becoming a new field for institutional investment, and I expect this trend to strengthen.
My conclusion: Bezos's entry into Liverpool is not just a billionaire buying a toy. It is a signal that sports assets are becoming a full-fledged investment class. The only question is whether the new partners will remain passive investors or begin a fight for full control of the club. In the coming days, it will become clear how far these ambitions are willing to go.