Jeff Bezos on the verge of a historic deal: a consortium of billionaires is vying for a third of Liverpool
Amazon shares are trading near all-time highs, and its founder Jeff Bezos appears to be preparing for a landmark move beyond the tech sector. This involves the acquisition of a significant stake in the English football club Liverpool.
According to my information, Fenway Sports Group (FSG), which controls the club, could announce the deal as early as this week. A consortium of investors, including Bezos, is vying for a stake exceeding 30%. Liverpool itself is valued at approximately $6 billion.
Consortium structure and key figures
The syndicate's management, according to information from my sources, will be led by Amit Bhatia, the son-in-law of steel magnate Lakshmi Mittal. Bhatia has previously held stakes in sports assets, including Queens Park Rangers from the Championship. Alongside Bezos, the group also includes Eduardo Saverin, the 44-year-old co-founder of Facebook. Saverin has already tried his hand at football, participating in an unsuccessful bid to acquire London club Chelsea at auction in 2022.
The financial power of the participants is beyond doubt: Bezos's wealth is estimated at over $280 billion, and Saverin's at over $32 billion. This is not merely a purchase of a toy for billionaires, but a strategic investment. FSG has already confirmed the consortium's interest in a minority stake, indicating the seriousness of their intentions.
Deal economics and context
FSG acquired Liverpool in 2010 for just 300 million pounds. In 2023, Dynasty Equity bought a small stake, valuing the club at $4.5 billion. The current valuation of $6 billion is a brilliant result of 16 years of effective management and capital growth. For Bezos, this is his first public foray into football assets, which is an important signal. The largest players in the global market are beginning to view sports as an independent investment class capable of generating stable returns and diversification.
It is worth noting that Liverpool is in a transitional phase: the club has changed its manager, lost key winger Mo Salah, and in the 2024–2025 season, despite winning the Premier League title, dropped to fifth place the following season. New investors will likely want to strengthen the team, which could shift the balance of power in English football.
Market perspective
In parallel, Amazon shares continue to rally: on Friday, quotes closed at $274.48, up 0.82% for the day. Over the year, the stock has risen 24.2%, and the company's market capitalization exceeded $3 trillion for the first time on August 3, although this record lasted only a day. The growth is fueled by the success of the AWS cloud division, and analysts are raising target prices, some of which reach $400.
My analysis: Buying a stake in Liverpool is not just asset diversification for Bezos. It is a signal that traditional giants are seeking new horizontal markets for capital. For the crypto industry, there is also a lesson here: the tokenization of sports assets and fan tokens are becoming increasingly relevant amid growing institutional interest in this sector. In the coming days, it will become clear whether Liverpool's new partners will remain passive investors or begin a fight for full control of the club.