HTX launches a grand 13th anniversary celebration: a $1 million prize pool and a hunt for "treasures of the future"
The cryptocurrency exchange HTX, one of the oldest players in the industry, has officially launched a campaign to celebrate its 13th anniversary. The large-scale event, under the motto "Reliability, Proven by Time," started on August 13, 2026, at 08:13 Moscow time and will last exactly one month. The total prize pool of the initiative is impressive — $1 million, and the participation mechanics are built around completing "growth challenge" tasks and unlocking multi-level rewards.
Mechanics: From Simple to Complex
Contrary to expectations that anniversary activities are designed exclusively for large traders, HTX has provided scenarios for users with varying levels of experience. The entry threshold is minimal: to ignite the first "treasure of the future," it is enough to publish a wish for the exchange's anniversary or purchase HTX worth 50 USDT. Spot trades of 130 USDT unlock access to an additional level. In total, the promotion offers 13 tasks covering key ecosystem products: Earn, margin trading, futures, P2P, online top-ups, trading bots, and even the TradFi direction.
Reward System: 13 Steps to the Grand Prize
The progression in the promotion is linear, but with increasing reward value. The more "treasures" you unlock, the more significant the prizes:
- 3 treasures — a basic growth gift;
- 6 treasures — an expanded set of bonuses;
- 9 treasures — HTX tokens and random rewards;
- 11 treasures — eligibility for a daily cash payout. The claiming window opens every day at 08:13 Moscow time, the quantity is limited, and distribution is on a first-come, first-served basis;
- 13 treasures — the final milestone. Participants receive substantial payouts in $HTX, and after publishing the campaign banner — a chance to compete for the grand prize.
The grand prize includes a research fund of 2000 USDT, a fully paid trip to TOKEN2049 in Singapore with airfare and accommodation, as well as an exclusive limited-edition gift for HTX's 13th anniversary.
Strategic Perspective
Such initiatives are not just a marketing move, but a tool for retaining the audience in a highly competitive environment. HTX is betting on engaging users with its products through gamification, which increases loyalty and stimulates cross-product usage. For the market, this is a signal: the exchange is not only maintaining its position but also actively investing in community development, which strengthens its fundamental metrics in the long term.
The promotion will run until 08:13 Moscow time on September 13, 2026. Given that over 13 years HTX has evolved from a simple platform into a global blockchain ecosystem, the current anniversary looks not just like a celebration, but a demonstration of the resilience of its business model. I recommend participants not to delay completing the tasks: the earlier you start, the better your chances of completing all 13 levels and vying for the grand prize.