HTX launches a grand 13th-anniversary celebration: a $1 million prize pool and a hunt for "treasures of the future"
The cryptocurrency exchange HTX has officially launched a series of events dedicated to its 13th anniversary. The anniversary campaign under the slogan "Reliability, Tested by Time" started on August 13, 2026, at 08:13 Moscow time and will last exactly one month. During this period, users will need to complete 13 challenges to qualify for a share of the impressive prize pool of $1 million.
The mechanics of the promotion are built around the concept of "treasures of the future." Participants are invited to complete tasks that unlock access to multi-level rewards. The entry threshold is minimal: to light the first treasure, it is enough to simply publish a wish for the exchange's anniversary or purchase HTX worth at least 50 USDT. For more active users, spot trades of 130 USDT are provided, as well as separate tasks tied to Earn products, margin trading, futures, the P2P platform, and even on-chain deposits.
Progression system: from 3 to 13 treasures
A key feature of the campaign is the phased unlocking of rewards. The more challenges a user completes, the more valuable the prizes become:
- 3 treasures — a basic gift for participation;
- 6 treasures — an expanded set of bonuses;
- 9 treasures — HTX tokens and random rewards;
- 11 treasures — the right to a daily cash payout at 08:13 Moscow time (limited quantity, distributed on a first-come, first-served basis);
- 13 treasures — the main milestone, unlocking access to the drawing of top prizes, including a research fund of 2000 USDT, a fully paid trip to TOKEN2049 in Singapore with airfare and accommodation, as well as exclusive limited-edition merchandise.
It is important to note that the organizers deliberately made the promotion accessible to different categories of traders. Beginners can start with simple steps, while experienced users will find challenges in more complex products. There is no single "correct" path — everyone chooses their own trajectory.
Strategic perspective
Such initiatives are becoming an increasingly important tool for retaining audiences amid fierce competition among CEX platforms. HTX is betting not just on distributing funds, but on engaging users in the ecosystem through exposure to various products. This is a smart move: it stimulates cross-selling and increases loyalty, which in the long run is more valuable than one-time bonuses.
The promotion will last until 08:13 Moscow time on September 13, 2026. Given the limited pool of daily payouts, I recommend not delaying the start — an early beginning provides a significant advantage in the race for the main prizes.